Segment Information - Operating Income (Loss) (Details) - USD ($) |
3 Months Ended | 9 Months Ended | ||
|---|---|---|---|---|
Sep. 30, 2022 |
Sep. 30, 2021 |
Sep. 30, 2022 |
Sep. 30, 2021 |
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| Segment Reporting Information [Line Items] | ||||
| Operating income (loss) | $ 1,844,824 | $ 566,912 | $ 5,493,842 | $ 3,060,728 |
| Corporate other expense | (905,605) | (792,400) | (2,525,207) | (2,382,149) |
| Income before taxes | 939,219 | (225,488) | 2,968,635 | 678,579 |
| Buy-side advertising | ||||
| Segment Reporting Information [Line Items] | ||||
| Operating income (loss) | 1,357,635 | 1,096,764 | 5,620,194 | 4,705,408 |
| Sell-side advertising | ||||
| Segment Reporting Information [Line Items] | ||||
| Operating income (loss) | 2,365,495 | 115,453 | 4,599,629 | 277,293 |
| Corporate office expenses | ||||
| Segment Reporting Information [Line Items] | ||||
| Operating income (loss) | $ (1,878,306) | $ (645,305) | $ (4,725,981) | $ (1,921,973) |
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- Definition Amount of income (loss) from continuing operations, including income (loss) from equity method investments, before deduction of income tax expense (benefit), and income (loss) attributable to noncontrolling interest. Reference 1: http://www.xbrl.org/2003/role/disclosureRef
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- Definition The net result for the period of deducting operating expenses from operating revenues. Reference 1: http://www.xbrl.org/2003/role/exampleRef
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- Definition Amount of expense related to nonoperating activities, classified as other. Reference 1: http://fasb.org/us-gaap/role/ref/legacyRef
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- Definition Line items represent financial concepts included in a table. These concepts are used to disclose reportable information associated with domain members defined in one or many axes to the table. No definition available.
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